Calculating Programme Reach in Oxfam

This guidance note covers why it is important to make accurate estimates of the number of people
we have reached in our interventions and how these can be more accurately reflected in our
reports. It provides some guidance that teams need to be aware of in their planning and areas to
remain alert to during implementation. It points to the value of teams working together to establish
overall coverage targets that are being set at the design stage as teams seek to maximise efficiency
and coherence, the importance that targets are realistic and clear in proposals and MEAL
frameworks and that interventions which overlap are identified and highlighted. The guidance note
is not intended, in isolation, to guide teams on how ongoing calculation of our reach relates to our
accountability to communities or monitoring intended / unintended outcomes.

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